Largest multiplex chain spread across cities in India, Carnival Films Pvt. Ltd. – known as Carnival Cinemas among moviegoers – announced its strategic tie-up with a Mumbai-based Zicom Electronic Security Systems Ltd., popularly known as ‘Zicom’, which is a pioneer of Electronic Security in India, for providing electronic security to moviegoers.
With this tie-up, besides providing comfort and pleasant movie watching experience, Carnival Cinemas will now also provide complete electronic security cover to visitors at their 324 screens spread across 118 locations in 89 cities. The electronic security cover will be provided by Zicom and will consist of complete surveillance systems like installation of CCTVs and upgradation of existing systems. As a unique feature, cinegoers visiting Carnival Cinemas’ theatres at the night shows will also get a customized mobile security application called ‘Ziman’ on each movie ticket bought. Through this mobile application ‘Ziman’, Carnival Cinemas will be able to provide complete safety and security to all the visitors right from the point of entry till they do not reach home safely. Carnival Cinemas has become the first chain of multiplexes in India to exclusively provide total security and safety measures to its customers.
Speaking about this innovative tie-up, Mr PV Sunil, CEO and Director, Carnival Films Pvt. Ltd. said, “Security issues have become daily part of our lives and movie theatre is a place of comfort. If you look at the industry, you will see a lot of renovation, specifically targeting customer amenities like reclining seats and variety of concession items. In addition to that, Carnival Cinemas always wants to make sure that our patrons are safe. With Zicom, Carnival is going that extra mile to ensure the moviegoers get a sense of being safe and thus enhancing the overall experience.”
After becoming the security expert of Carnival Cinemas, Mr Pramoud Rao, Managing Director, Zicom-Electronic Security Systems Ltd, said, “We are very happy to associate with Carnival Cinemas as, collectively, we will be able to ensure a safe and secured environment to movie lovers. There has been immense need of advanced security systems being installed at locations like cinema halls, as it houses a gathering of hundreds of people at a given time. Our specialized security surveillance products and a mobile application like ‘Ziman’ would de-risk the moviegoers.”