INOX-Sony Join Hands to Screen LIVE T20 Matches

India’s fastest growing cinema chain, INOX Leisure Ltd (INOX) teams up with Sony Pictures Sports Network and will be screening two matches of the T20 leg of India’s tour of West Indies. INOX will screen both the T20s LIVE on its cinema screens at select locations across the country.

T20 cricket fans will be in for a larger than life experience of watching the Indian cricket team in action against the West Indies team. Fans watching the match on the giant cinema screens will experience the thrills as if watching it live in a stadium. INOX will screen the LIVE matches at its multiplexes in Mumbai, New Delhi, Kolkata, Noida, Pune, Jaipur and Lucknow. For this theatrical screening of T20s matches, INOX will be using the LIVE feed of Sony Pictures Sports Network and the official broadcasters of the West Indies vs India Series 2019.

INOX and Sony Pictures Sports Network’s initiative of screening LIVE matches will be a boon for fans who wish to experience the stadium-energy in a carnival-like atmosphere. The comfort of the cinema hall will add to their overall cricket watching experience. Fans will be able to enjoy INOX’s sumptuous food-combos and delectable gourmet options served at the multiplexes while enjoying the matches. Saurabh Varma, CMO – INOX Leisure Limited said, “Much to the delight of the fans of T20 cricket, our journey of screening LIVE sporting content continues with the T20 matches between India and West Indies. With conducive timings and shorter durations, screening of T20 matches on the giant cinema screens will generate a lot of excitement among our patrons. West Indies is an exciting T20 team and therefore we are expecting the series to be a cracker. With the double header over the weekend, we are expecting huge crowds to turn up for the screening and cheer for Team India.”

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